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Seven actionable ways to implement word-of-mouth in your marketing strategy.
Marketing
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Advance your career with Microsoft’s new learning center and certification badges, and Google’s new Digital Marketing Certificate.
Marketing
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Spear phishing, whaling, vishing, smishing. Find out what they are and how to protect yourself from these attacks.
Marketing
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The platform reports a massive talent migration underway as employees act on their changed priorities for work.
Marketing
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Wondering if video is really worth it? Well check out the stats in this infographic!
Marketing
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The metrics to monitor and analyse to keep your customers happy and improve your bottom line.
Marketing
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How to use AI writing tools to save your business time and money, and deliver effective sales copy.
Marketing
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Loyalty programs are one of the best ways to attract, engage and retain customers.
Marketing
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You can't have all the tools to create amazing emails and not curate the campaigns, right? The ecommerce email marketing campaigns you need, all figured out.
Marketing
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The 5 customer experience metrics you need to track today, to gain more loyal customers tomorrow.
Marketing
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Whether your business is big or small, these steps will help you build and improve your marketing campaigns.
Marketing
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January is a time for resolutions and fresh starts. Check out this guide to powering through those tasks you've been putting off, and get your year off to a flying start.
Marketing
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Conversational options are now mainstream and shown to increase customer satisfaction. A look at the most popular uses, and how to implement for your business.
Marketing
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With the busiest shopping time of the year coming up it pays to start early. Here's what you need to know for a successful campaign.
Marketing
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In today's omnichannel world, customers expect a frictionless connected experience from brands.
Marketing
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Shopify’s new hub aims to remove the complexities of trading internationally, allowing small retailers to expand their global reach.
Marketing
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How mobile has changed the advertising landscape, and 13 brands leading the way with successful campaigns.
Marketing
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So, you have a list of people interested in your product or service. All you need to do now is convert those prospects into paying customers. Easier said than done, right?
Marketing
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In a smaller and more diverse world, being adept at inter-cultural communications will help your business grow and thrive.
Marketing
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Want to find out about dropshipping and whether it's right for you? This guide tells you what you need to know.
Marketing
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Successful optimization for ecommerce sites needs to go beyond search engine rankings, working also to boost your conversion rates.
Marketing
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It's an increasingly visual online world. Here's how to make your visual marketing work for your business.
Marketing
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Simple techniques to get the text elements of your Amazon listings just right.
Marketing
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Pitfalls to avoid and actionable tips for your ecommerce marketing to succeed.
Marketing
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Google is also offering Pointy - a way to get in-store inventory added online - free till 30 Sep.
Marketing
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I/O announcements include the new Shopping Graph, searching from screenshots and cart reminders.
Marketing
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Survey shows consumers would curtail purchases from favourite brands if ads showed near conspiracy theories or misinformation.
Marketing
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2020 saw big changes in consumer habits, and social media videos are making an impact.
Marketing
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How online consumer behaviours have evolved over the past year, and which changes are likely to stick.
Marketing
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A customer’s offline experience is as important as their online one. Find out how to ensure you provide a well-rounded offering that ticks all the right boxes.
Marketing
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We're on the cusp of something big. Learn how virtual reality is about to create a new era of ecommerce and what this means for consumers and retailers.
Marketing
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The most successful companies adopt a proactive approach to customer care. Learn how to implement this for your own ecommerce business.
Marketing
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With more and more freelance talent out there, follow this guide to ensure you get the process right in finding and managing the best freelancers for your business.
Marketing
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Improving your CX helps not only to build your brand and sales, but also to foster loyalty and put you ahead of your competition.
Marketing
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There's huge scope for improvements in the fast moving world of ecommerce, through tech and more traditional means. Here are 6 of the best.
Marketing
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It's a question that's often asked but the advantages are many, and go beyond the monetary.
Marketing
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What to boost on your online site to increase conversions.
Marketing
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Everything you need to know about getting started with affiliate marketing.
Marketing
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Retailers can discover the top product searches and most popular gifts for the holiday shopping season.
Marketing
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As the holiday shopping season kicks off in this pandemic year, a closer look at the stats and trends shaping 2020.
Marketing