Wordtracker blog

The update aims to tackle link spam more broadly across multiple languages.

If you're finding the Google Ads Auction process a little opaque, this infographic is for you.

5 ways in which you can use customer reviews to boost your visibility in local search.

It’s been a tumultuous couple of months, with Google rolling out a total of 6 updates since April. So if you’ve seen your rankings bouncing around a bit I wouldn’t be surprised. We sum up what’s happened and the interlaced effect of all these updates.

The app market continues to grow, with a 24% year on year increase in Android and IoS app revenue in 2020.

Successful optimization for ecommerce sites needs to go beyond search engine rankings, working also to boost your conversion rates.

It's an increasingly visual online world. Here's how to make your visual marketing work for your business.

In the face of much opposition Google have delayed FLoC until 2023. So why have they done this and what does it mean for browser tracking?

Simple techniques to get the text elements of your Amazon listings just right.

This is the second part of the update, completing the June 2021 Core Update released last month.

9 versatile ecommerce design trends to give you inspiration and keep your site looking modern and up to date.

The update started on 23 June, with the second part rolling out on the 28th.

Pitfalls to avoid and actionable tips for your ecommerce marketing to succeed.

The update, which brings Core Web Vitals into the ranking mix, will run to the end of August.

Google is also offering Pointy - a way to get in-store inventory added online - free till 30 Sep.

New reports provide easier ways for content producers to see how their content is performing.

June has seen one massive core update roll out, and with the Page Experience update currently rolling out and another core update planned for July, it’s a good idea to take a closer look.

Google Merchant Center store import included in series of product updates for June.

Two for the price of one as Google says another core update will happen in July.

Read on for a deeper insight into what Google's E-A-T is looking for, and how this can help your content rank well in the search results.

Google says most rich result types now have their own breakout row in the performance report.

Google last week revealed a slew of new technologies that they have been working on behind the scenes. Two of these are Google MUM and LaMDA. But what do they mean for Search?

I/O announcements include the new Shopping Graph, searching from screenshots and cart reminders.

Mid-June rollout will start with mobile. Google says don't panic if you're not ready.

1,000 times more powerful than BERT, MUM can multitask to handle complex search queries.