Wordtracker blog

If you're thinking of launching a startup you should do your research into the factors that make the difference between success and failure.

Many people research online prior to buying local. So how can you make sure it's your business they find?

Are you looking for ways to increase conversions on your ecommerce site?

How does Amazon repricing work and what are the best tools out there?

SEO is constantly evolving as technology changes. What are the key new and continuing factors?

Early data indicates news and YMYL sites among those impacted by Google's latest core algorithm update.

What are the key skills, attributes and characteristics you need to develop to succeed with your startup?

Reach more customers and get more leads by optimizing your knowledge base for organic traffic

The update went live as scheduled on Monday 3 June and will roll out over the next few days.

Video marketing used to be a costly endeavor. These days, it’s a different ballgame and there are plenty of tools to help.

Google gives advance notification of core update.

Every business needs a marketing plan in order to survive and thrive long-term. Here's how to create one that will work.

New websites need to make sure they're fully ready for mobile.

Google no longer sports their unofficial ‘Don’t be evil’ mantra, but they appear to have picked up a new one. Helping you ‘get things done’. It doesn’t sound like a problem, until of course they choose to help users get things done in your market.

Understanding what causes the discrepancies, and what you can do about them.

Identifying and resolving customer pain points are key to a thriving business.

Easy to follow, basic tips to get your video looking spot-on.

Google steps up against Amazon shopping competition with new visual ad formats and enhanced shopping experiences. Customers will be able to purchase direct from YouTube later this year.

What was new in Search from I/O 2019? Quite a lot. Announcements covered AR, 3D objects, Google Lens, Assistant and News.

Effective link building is a key part of your SEO. Read on to find out how to construct an effective link building strategy

Give your career a boost with this guide to setting up and maintaining an excellent LinkedIn profile.

The new Wordtracker Affiliate Program is now available! And it’s got bigger and better rewards than ever before.

How not to tie yourself in knots finding a good name for your business when all the best ones are taken.

Microsoft announces Bing Ads rebrand, a focus on AI and new Sponsored Products.

Google My Business helps your business stand out from the local competition. Check out this infographic step-by-step guide.