Wordtracker blog

Google to supercharge ads with generative AI. New tools and features unveiled.

Small number of remaining sites will remain on desktop-indexing and likely never move across.

A guide to content syndication: the benefits, risks and how to do it safely.

The new feature will show content from videos, blogs and forums to offer personal viewpoints.

Google’s Search Generative Experience will be a major overhaul of the Search results page.

Google issues clarification after blog update causes some confusion.

The platform is also testing ads in search results, which it plans to roll out in the coming months.

Google's system has been expanded to look not just at products, but reviews about media, services and businesses.

Google’s latest core update completed in 13 days. What should you do if your site was impacted?

8 actionable tips to get more traffic to your website using Instagram, plus some useful tools to help your campaigns.

Proven strategies to help your business unlock its potential.

Want to understand copywriting for SEO and learn how to create excellent linkable content for social? Keep reading… We’re talking about it!

This 6th update applies to 11 languages globally and may take up to two weeks to complete.

New best practice guidance on anchor text, internal and external links.

Google makes it clear that the quality of content is what matters, not how that content is produced.

The ultimate guide to building a CRO strategy which will deliver for you business.

The new Bing uses a next-gen OpenAI model customized specifically for search.

A first look at Google’s conversational AI service. AI features coming to Search “soon”.

We may learn more about Google's response to the success of ChatGPT on this livestream.

Your 2023 cheat sheet with up-to-date image sizes for all the major social media platforms.

New features to make your LinkedIn content optimized for search and more discoverable.

Advertisers can now apply negative keyword lists across multiple campaigns.

How to make the most of the huge networking opportunties offered by LinkedIn.

All active A/B testing and personalizations in Optimize will end on 30 Sep.