Category: SEO

Meta descriptions have a key impact on SEO as a driver of user interaction and clickthrough. Read on for how to get them right.

Keeping track of major SERPs movements and Google algorithm updates.

Keeping track of major SERPs movements and Google algorithm updates.

Regularly updated to bring you the latest developments which may affect your business.

If you're not doing image SEO you're missing out. Here's a step-by-step guide to everything you need to know.

Keeping track of major SERPs movements and Google algorithm updates.

Searchers will be able to see accurate information about local places such as schools and businesses, which is of prime importance at this time.

A checklist of key accessibility elements for your website.

Keeping track of major SERPs movements and Google algorithm updates.

Keeping track of major SERPs movements and Google algorithm updates.

With Google introducing favicons in the desktop search results, it’s time to make sure yours is looking good, or to create one and add it to your website if you don’t yet have one.

Google’s new Speed report, first previewed back in May, is now rolling out in Search Console.

Routine optimization checks you should carry out regularly to stop your website looking stale.

From finding the right podcasts and writing a winning pitch, through to being a perfect guest on and after the show. It's all here in this easy-to-follow guide.

What design features do you need for a successful eCommerce website?

Wondering why your site isn't ranking as well as it should be? Try our top ten lesser known SEO tips for improving your site's rankings in Google.

Localizing your website to international markets can open the door to millions of potential customers. But how can you make sure your website is in best shape for the local market you're targeting?

SEO is constantly evolving as technology changes. What are the key new and continuing factors?

Reach more customers and get more leads by optimizing your knowledge base for organic traffic

Understanding what causes the discrepancies, and what you can do about them.

Effective link building is a key part of your SEO. Read on to find out how to construct an effective link building strategy

Google My Business helps your business stand out from the local competition. Check out this infographic step-by-step guide.

Which website builders really match the needs of non-profit organizations?

A practical walkthrough of 16 key on-page SEO factors to get right for search engines and your users.

Revamped tool offers offers competition benchmarking, monthly trend and recommended fixes.

The tool now provides the HTTP response, page resources, JS logs and rendered screenshots.

Google judges the content on your site and ranks it accordingly. So, what do you need to get right, and what are the pitfalls?

As fast loading pages become ever more crucial, we take a look at the new data presented by the revamped PageSpeed Insights tool.

Want the lowdown on the evolution of Google’s mobile-first index? Find out what the experts think - and pointers to keep your site in the best possible shape.

As technologies such as JavaScript become more widely used, it's becoming essential for SEOs to know about them. Read on for the basics.

Google revamps image search in increased emphasis on visual search capabilities.

Google has now been around for 20 years and in that time it has changed the world by becoming part of all of ours in a way that few other companies have managed. However at the heart of it, what it does has remained remarkably similar.

Heard of E-A-T? It’s the metric Google is focusing on to help judge page quality.

Read on to find out how to optimize for YouTube, the key ranking factors, and how to get your videos seen on Google too.

Search is not the same as it used to be. We've gone from one platform to many and there are now more ways than ever to interact with the internet. Where are we now and what’s next?

We all know by now that mobile is huge, it accounts for well over half of all searches. But Desktop was the main player for so long and habits are hard to break. So have you been optimising for the right device?

B2B businesses need to start acting more like B2C when it comes to their digital presence, or risk getting left behind.

Google makes it easier to connect AdWords accounts to their Optimize testing tool and allows for testing multiple keywords across campaigns and ad groups.

Artificial intelligence isn’t coming soon, it’s here now. And Google is frantically working on making theirs the best it can be. So what happens to SEO when Google develops AI good enough to outstrip any of the other ranking factors?

With the release of Google’s new ‘Talk to Books’ feature and their ‘Semantic Experiences’ project, does this mean AI is coming to search and what does this mean for keywords?