Category: SEO

The change allows creators more opportunity to optimize their content for search.

While there's no magic formula, a study does shed some light.

Want to expand your reach and start making more sales in other countries? Nailing down your SEO for international markets is the key to success.

Recent updates to Search Console reports also include a new video report and simplified item classification.

Bounce rate, conversion rate and UTM parameters now available.

Google continues preparations for sunsetting Universal Analytics, with Analytics 4 properties now available on SC Insights.

8 basic SEO tips with a focus on ecommerce, to get your site ranking high in Google’s search results.

Key stats to help you understand the landscape and shape your SEO strategy for 2022.

The most common issues which be causing your website to lose money - and how to fix them.

Google has documented an existing policy. What are the SEO takeaways?

Item classifications will now be shown as valid or invalid, giving a sharper focus on issues needing attention.

10 key factors to consider to make sure you get the right ecommerce platform for your business.

6 of the most common problems for ecommerce sites with static images - and how to fix them.

How do Google penalties work and what should you do if hit by one?

Highlight your company’s pro-environmental practices with these new business attributes. Plus, Pinterest expands climate misinformation policy.

In this post we take you through Google's guidance on getting your videos indexed and optimised for SEO.

Google says the tool, introduced when the internet was a wilder place, now has low value.

Google’s new blog aims to help you connect, visualize, and analyze Search Console data using Google Data Studio.

Scaling SEO as a small business may be daunting but it's entirely possible with the right approach and focus.

Siteowners can now check performance ahead of the scheduled rollout of Page Experience to desktop.

Your URL structure is vital for your SEO and ecommerce business. Find out why it matters and best practices to use when structuring your web address.

Giving colleagues an understanding of SEO and why it matters gives your strategies a greater chance of success.

Google's redesign aims to make the tool more intuitive and clearer for data interpretation. We take a look at the new features.

Google's refresh aims to improve accessibility and user experience.

The rollout will start in February 2022 and builds on the Page Experience update rolled out on mobile earlier this year.

An SEO guide to handling zero click searches. How to avoid them and what to do if you can't.

More guidance for publishers on controlling how Google shows their site in the search results.

New SEO guide outlines how ecommerce sites can ensure their site works optimally across Google Search.

Insights into how major ecommerce website builders perform against Google's Page Experience and Core Web Vitals updates.

It’s been almost a month since Google rolled out changes to how the title tag works. If you’re just spitting out your coffee thinking ‘what changes?’ that’s because Google did so with little warning or explanation. So pretty much the same as usual.

Safe Browsing dropped as Page Experience ranking signal in an update to the report in Search Console.

Google outlines how these SEO status and error codes affect a site’s performance in the search results.

5 ways in which you can use customer reviews to boost your visibility in local search.

Read on for a deeper insight into what Google's E-A-T is looking for, and how this can help your content rank well in the search results.

Google says most rich result types now have their own breakout row in the performance report.

The new tool is general purpose for all structured data types, not just those supported in Google search results.

We look at how to uncover and fix SEO problems, with a particular focus on issues for ecommerce stores.

A guide to all aspects of image optimization, including the best tools and plugins to use.

The FAQ covers the technical parameters, importance and effect of the upcoming page experience update. Plus, Google updates the Core Web Vitals CLS scoring.

Improved data filtering and comparison mode will help site owners in their data analysis.