Featured articles

Here are some of the most popular articles from our archives:

1. 

   62 steps to the definitive link building campaign Posted by Mark Nunney on 21 September 2011

   Successful search engine optimization (SEO) requires inbound links from quality relevant websites. Using extracts from their book, Wordtracker Masterclass: Link Building - How to build links to your website for SEO, traffic and response, Ken McGaffin and Mark Nunney here outline the definitive steps in a successful, long term link building campaign.

2. 

   Treble response with 7 steps to Google AdWords optimization Posted by Ian Howie on 31 July 2009

   “After your advice I was able to cut my PPC spend while increasing the amount of clicks … we are getting three times as many enquiries as last year”, says Tony Brewin, MD of Wedding Caterers, SuperEvent.co.uk. That advice came from Ian Howie and here he shares it with you.