The Wordtracker Academy

Latest articles

Wordtracker video: Day 1 - search engine success starts with keywords

Posted by on
Illustration for Wordtracker video: Day 1 - search engine success starts with keywords

Welcome to the first in our seven day series on getting the most out of Wordtracker's Keywords tool.

Watch this video and you'll learn:

  • How search engines work
  • How to find relevant keywords quickly and easily
  • How to prioritize those keywords and use them in your website copywriting
  • How to make sure you're getting keywords in your inbound links (an SEO must)

What's a good level of traffic and competition?

Posted by on
Illustration for What's a good level of traffic and competition?

A frequent question for the Wordtracker support team when using the Keywords tool is “What is the minimum amount of traffic for a keyword I want to target?” or similarly “What is the maximum amount of competition for a keyword to be worth targeting?”. To find out how to work this out read on ...

Wordtracker’s new metrics to beat the competition

Posted by on
Illustration for Wordtracker’s new metrics to beat the competition

In the new look Keywords tool we’ve included two ways of measuring competition.

For most keywords you’ll see a ‘Competition’ number listed next to the search volume. These work on a 1-100 scale - where 100 means you face lots of competition. If you’re new to keyword research, simply look for keywords with low competition scores.

And if you’re interested in more detail on how we calculate the numbers, Owen Powis explains ...