The thousands of keywords results you get from your keyword research are full of surprises and opportunities. To get the most from these results you need to analyze and prioritize them in terms of the traffic they can produce and the competition you will face. Wordtracker has the tools to make your keyword analysis simple and productive.
Most people start with a free keyword research tool. Enter a seed word and you get an order list of real searches made by real people. You can get a real kick out of seeing the words your potential customers are really using.
But free tools only go so far. To get a real value from keywords, you need to analyze your lists to find the real 'money terms' - the keywords that will bring customers who are ready to buy.
Wordtracker shows you how popular each keyword is and how many competing pages you will face. With that information you can balance the number of visitors a keyword might bring against the difficulty in beating the competition in the search engine results pages (SERPS). We give you a single measure that combines popularity and competition - the Keyword Effectiveness Index or KEI.
With the proper analysis, you'll be able to hone in on realistic opportunities that will bring you the most profit.
Learn more about keyword analysis with Mark Nunney's Wordtracker Masterclass: Keyword Research e-book.
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