Why you should turn new customers into repeat customers [infographic]

Posted by Rebecca Appleton on 18 Jul, 2017
View comments Marketing
We all know that repeat customers are of key importance to a business. They spend more, are easier to sell to and cost less than new customers.

As a business owner, it’s great to see repeat customers choosing you over and over again. But without new customers, it’s impossible to get the orders through the door and set the stage for recurring business.

If you feel conflicted, and unsure where to direct your efforts, adopt the mindset that new and repeat business acquisition doesn’t have to be mutually exclusive. Focus on acquiring new customers and then turn your wins into ongoing revenue through strong care and retention work.

The infographic below gives you five good reasons why repeat customers are so important.

 

Source: Constant Contact

Recent articles

Google deprecates How-to rich results
Posted by Edith MacLeod on 19 September 2023
Google releases September 2023 helpful content system update
Posted by Edith MacLeod on 17 September 2023
New Merchant Center integrated reports in Google Search Console
Posted by Edith MacLeod on 14 September 2023
Google adds links to webpages in SGE’s AI-powered answers
Posted by Edith MacLeod on 31 August 2023
Google publishes Guide to Responsive Search Ads
Posted by Edith MacLeod on 29 August 2023