Is your business on Twitter? If not, why not? With 140+ million active members; an enormous following in the US, UK and Asia; growing in numbers second by second it provides businesses with excellent opportunities to:
1) Communicate directly with your customers and hear their feedback
2) Promote new content and products
3) Develop new leads and sales
4) Attract more traffic to your website
Wordtracker's Guide to Twitter explains how to get the most from this invaluable social networking site. Join Wordtracker on Twitter
Once you have all of the basics down when it comes to getting started with Twitter, building an audience and engaging with them, your next task will be making your Twitter management as effective as possible. This is where Twitter management tools come into play.
Now that you know the basics about Twitter and have hopefully crafted a strong profile, we’re going to move into the next phase of your Twitter strategy. In order to share your message and see results, you have to have an audience to share it with. And not just any audience, but one that is going to really care enough to follow your updates!
If you’re just getting started with Twitter, or you created a Twitter account long ago and are just beginning to seriously use it for your business, then here is what you need to know to use Twitter today. In this first post in our Twitter series, we’re going to cover creating a strong Twitter profile and common Twitter terminology.
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