Microsoft Advertising expands to cover 29 more countries

Posted by Edith MacLeod on 21 Feb, 2022
View comments PPC
With many businesses dealing internationally, this makes Microsoft a more attractive option for advertising.

Microsoft Advertising new markets.

Microsoft Advertising last week announced that it was expanding its reach with the addition of 29 countries, nearly doubling the number of markets available to advertisers globally. It has also increased by 19 the number of languages supported.

Microsoft said this would enable them to reach an estimated 41 million consumers, making 400 million searches each month on Microsoft and partner sites.

New countries

The following new markets are now available on Microsoft Advertising: Albania, Andorra, Bosnia, Bulgaria, Croatia, Cyprus, the Czech Republic, Estonia, Greece, Hungary, Iceland, Latvia, Lichtenstein, Lithuania, Luxembourg, Malta, Monaco, Montenegro, North Macedonia, Poland, Portugal, Romania, San Marino, Serbia, Slovakia, Slovenia, South Africa, Turkey, and the Vatican City.

New languages

With the launch, Microsoft Advertising will also be supporting: Albanian, Bosnian, Bulgarian, Croatian, Czech, Estonian, Greek, Hungarian, Icelandic, Latvian, Lithuanian, Macedonian, Maltese, Polish, Romanian, Serbian, Slovak, Slovenian, and Turkish.

The Microsoft Advertising Partner Program has also been expanded to include the Czech Republic, Poland, Portugal, and South Africa

Microsoft plans to continue its expansion program this year. It said this was the first wave of a global expansion program for 2022, which will feature new markets launching in Latin America, the Middle East, Africa, and Asia.

Recent articles

Google deprecates How-to rich results
Posted by Edith MacLeod on 19 September 2023
Google releases September 2023 helpful content system update
Posted by Edith MacLeod on 17 September 2023
New Merchant Center integrated reports in Google Search Console
Posted by Edith MacLeod on 14 September 2023
Google adds links to webpages in SGE’s AI-powered answers
Posted by Edith MacLeod on 31 August 2023
Google publishes Guide to Responsive Search Ads
Posted by Edith MacLeod on 29 August 2023