5 psychological factors of brand awareness and trust [infographic]

Posted by Wordtracker on 26 Aug, 2020
View comments Marketing
Harness these elements to build your brand community.

With 94% of people saying they would be highly likely to recommend a brand they were emotionally engaged with, it's worth investing time and energy in this area.

Crestline explores some of the psychological factors which contribute to creating brand awareness and trust.

These include:

  • color
  • social influence
  • customer experience
  • transparency
  • visual storytelling

Brand Awareness and Trust.

Source: Crestline

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