Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 16, 2013)

Posted by Julie McNamee on 14 May, 2013
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Google Penguin 2.0's on its way and you'll find the latest information on that. You'll also learn how to get really good at website copywriting and you'll find out if you've been making silly marketing mistakes via Avinash Kaushik. These are our latest favorite SEO-related articles.

@rustybrick has been doing a great a job keeping us all up to date on what's happening, and here's his latest post on the next Penguin update that's on its way: Google's Major Penguin Update Coming In Weeks. It Will Be Big!

@LisaBarone makes the case that although some of the marketing tactics used by Abercrombie and Fitch might be vile, from a business point of view they make perfect sense: Abercrombie, Fat Chicks & Polarization in Marketing

@chrislema shares a WordPress menu tip that may well help you make more sales A WordPress Menu Trick that may help your Conversions

@KyraKuik teaches business owners how to write copy for their own websites in How to Kick Ass at Copywriting for Your Website

If your business is likely to attract visitors via their smartphones, you should read this article on mobile SEO tools by @aleyda: The Mobile SEO Toolbox for Mobile SEO Analysis

@avinash lays out some of the ditziest marketing strategy mistakes to watch out for: Eight Silly Data Myths Marketing People Believe That Get Them Fired

Dreaming up a new Facebook campaign? Read this first: 22 Facebook PR Secrets Every Community Manager Should Know by @lisabuyer

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