Email list hyper-segmentation [Infographic]

Posted by Wordtracker on 7 Sep, 2021
View comments Keyword Research
Start your preparations for the holiday shopping season with these tips for effective email segmentation.

Summer may just have ended, but it's time to start preparing for the holiday season, which is a key opportunity for most retailers.

There's lots of competition, so effective marketing is crucial. Email segmentation is one of the best ways to make sure your messaging is spot on.

The infographic below from Uplers outlines ways to segment, based on demographics and behaviour; creative segmentation possibilities for the holidays; tools for segmentation; and a checklist for your pre-deployment testing.

Source: Uplers

Recent articles

Email list hyper-segmentation [Infographic]
Posted by Wordtracker on 7 September 2021
Google to sunset Expanded Text Ads
Posted by Edith MacLeod on 7 September 2021
LinkedIn shutting down Stories at the end of September
Posted by Edith MacLeod on 7 September 2021
Innovative mobile advertising campaigns [Infographic]
Posted by Wordtracker on 1 September 2021
Google changes the way it generates web page titles in the search results
Posted by Edith MacLeod on 31 August 2021