Video is big. We all know that right? Forecasts say it will be over 80% of internet traffic by 2022.
So, the question is, how do you get into it? There’s all kinds of video content you can create, explainers, guides, promos to name a few. And it’s useful to have your own YouTube channel where your followers can find you and keep up with your latest news and content.
Headway Capital have produced a cracking infographic dealing with everything a small business needs to know about marketing on YouTube. From creating your channel and optimising your videos, to growing your channel, you’ll have all the information you need to run a professional presence on YouTube.
For more information about optimisation, see our blog post on SEO Basics for YouTube videos.