All Articles (Blog)

Turn the web into a huge keywords generator

Posted by Mal Darwen on 12 June 2013

How can you find the best performing keywords on any web page? Read on to find out ...

What are they talking about?

Posted by Hal MacDermot on 12 June 2013

Good question. Turns out that people talk about the same objects with different words, depending on where they live.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending June 13, 2013)

Posted by Julie McNamee on 11 June 2013

This weeks SEO news articles round-up features Majestic SEO's latest announcement, BrightonSEO videos and the updated SEO periodic table.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending June 6, 2013)

Posted by Julie McNamee on 04 June 2013

This week's SEO-related articles look at SEO experiments, how to get local reviews and a detailed analysis of what Penguin 2.0 did to CheapoAir.

Digital Entrepeneurs' first look at the new Wordtracker Keywords Tool

Posted by Julie McNamee on 03 June 2013

The work continues apace on Wordtracker's new look Keywords Tool, and founder Mike Mindel has been giving a sneak preview to attendees at a London Digital Entrepeneurs dinner.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 30, 2013)

Posted by Julie McNamee on 29 May 2013

Results from the Penguin 2.0 update, case studies on the use of social media and a "how to" article on using the Google data highlighter tool for local business all feature in this week's SEO round-up.

Workshop: "Link Audit as a Penguin Safety Measure", June 4 2013 London

Posted by Hal MacDermot on 28 May 2013

If you are near London, England, here’s a heads-up on a very timely workshop “Link Audit as a Penguin Safety Measure” (4 June).

Wordtracker: Dawn of a new era

Posted by Julie McNamee on 28 May 2013

We're very, very excited at Wordtracker. New data's coming: around 3 billion searches worth. And our website is being given a makeover. Here's a sneak preview at the kind of thing you'll be seeing very shortly.

4 top tips to recover from Penguin 2.0

Posted by Emma North on 28 May 2013

So unless you’ve been living beneath a boulder for the last fortnight you will know that Google have once again stirred the search algorithm pot with the release of a major Penguin reform. And when Google acts, SEOs respond.

Heads-up! Change is coming to Wordtracker: Hello Big Data

Posted by Mike Mindel on 23 May 2013

Wordtracker is changing. Read on to find out more ...

Video: Kevin Gibbons with tips on Google+ at SMX London 2013

Posted by Hal MacDermot on 22 May 2013

Julie McNamee interviews Kevin Gibbons of BlueGlass on SEO and Google+.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 23, 2013)

Posted by Julie McNamee on 22 May 2013

Just for a change, the web marketing world is full of changes - to layouts, pricing policies and tools. Here are the best articles on these as well as international SEO, Facebook and the mobile app Vine.

The Benefits of Google+: Video interview with Kevin Gibbons

Posted by Julie McNamee on 21 May 2013

Wordtracker’s Julie McNamee interviews Kevin Gibbons of BlueGlass on SEO and Google+

Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 16, 2013)

Posted by Julie McNamee on 14 May 2013

Google Penguin 2.0's on its way and you'll find the latest information on that. You'll also learn how to get really good at website copywriting and you'll find out if you've been making silly marketing mistakes via Avinash Kaushik. These are our latest favorite SEO-related articles.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 9, 2013)

Posted by Julie McNamee on 08 May 2013

Is what we know about the web really true? What are the SEO strategies that will stay with us for the foreseeable future? And more, in this week's round-up of SEO-related articles.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending May 2, 2013)

Posted by Julie McNamee on 01 May 2013

Changes to Local SEO results in Google, a marketing quiz and tips and PPC tips from Snickers in this week's SEO-related articles.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending April 25, 2013)

Posted by Julie McNamee on 24 April 2013

An enormous amount of information on getting Google+ reviews, the best 800 SEO posts of the last 4 years and thoughtful social media posting during a crisis feature in this week's SEO-related articles.

Using technology advantages to build connections

Posted by Dixon Jones on 17 April 2013

Good Eggs: Wordtracker's weekly SEO round-up (Week ending April 18, 2013)

Posted by Julie McNamee on 17 April 2013

Getting shared is the theme of many of this week's SEO-related articles, plus articles on Google changes that have had disastrous consequences for image SEO, and experiment driven web publishing.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending April 11, 2013)

Posted by Julie McNamee on 10 April 2013

Tools for local businesses, social search statistics and city landing pages all feature in this week's round-up of our favorite SEO-related articles.

Wordtracker opens up access to both keyword tools

Posted by Mike Mindel on 03 April 2013

Good Eggs: Wordtracker's weekly SEO round-up (Week ending April 4, 2013)

Posted by Julie McNamee on 03 April 2013

This week's SEO-related articles covers a wide variety of subjects. From title tags to Twitter analysis to remarketing, discover what our favorites are this week ...

Quarter by quarter: Top ten most read articles Jan-Mar 2013

Posted by Julie McNamee on 02 April 2013

In case you've missed any of the guides or articles in the Wordtracker Academy, here's a list of 10 of the most read over the past three months (January - March 2013)

Good Eggs: Wordtracker's weekly SEO round-up (Week ending March 28, 2013)

Posted by Julie McNamee on 27 March 2013

This week's SEO-related articles looks at changes to Google and LinkedIn search and Facebook; Nexialists (?); and tips on being an efficient SEO (and more).

Good Eggs: Wordtracker's weekly SEO round-up (Week ending March 21, 2013)

Posted by Julie McNamee on 20 March 2013

This week's SEO-related articles feature a look at eBay's Google AdWords case study (it hasn't worked for them), an Author Rank cheat sheet and a manifesto every SEO copywriter should read.

The anatomy of a perfect landing page [Infographic]

Posted by Justin Deaville on 19 March 2013

This infographic was produced by Kissmetrics and has been shared extensively already. And it provides such good pointers that we thought we'd share it as well.

Search Marketing Expo – SMX London 2013

Posted by Justin Deaville on 14 March 2013

We'll be at SMX London in May. You can get a 15% discount if you'd like to join us.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending March 14th, 2013)

Posted by Julie McNamee on 14 March 2013

This week's round-up of our favorite SEO-related articles includes news on Google Panda, the new Facebook news feed and the end of Google Reader

Good Eggs: Wordtracker's weekly SEO round-up (Week ending March 7th, 2013)

Posted by Julie McNamee on 05 March 2013

The latest in our round-up of favorite articles includes sexism in the world of tech, the importance of having a coherent social media strategy and the art of SEO.

Optimize your images for Pinterest [Infographic]

Posted by Julie McNamee on 28 February 2013

Get the most benefit from posting your images on Pinterest by optimizing them. This infographic from Ava Launch Media tells you how.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending February 28th, 2013)

Posted by Julie McNamee on 28 February 2013

The latest in our round-up of favorite SEO-related articles looks at the problems facing Interflora, creative copywriting, Facebook Graph Search providing opportunities for local companies, and more ...

Good Eggs: Wordtracker's weekly SEO round-up (Week ending February 22nd, 2013)

Posted by Julie McNamee on 15 February 2013

Search and social, psychographic targeting and future problems for accepting guest blog posts feature in this week's Good Eggs round-up.

What is Author Rank? [Infographic]

Posted by Julie McNamee on 14 February 2013

Author Rank is a great way to have your brand spread around the net, and it's also making it much harder to get anonymous content seen. Here's an infographic posted by Loren Baker at BlueGlass that explains what it's all about.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending February 14th, 2013)

Posted by Julie McNamee on 13 February 2013

This week's SEO-related articles feature sinister surges in traffic just before Penguin or Panda slaps, the consequences of changes to Google AdWords and at least one kitten picture.

Goodbye Google, Hello SEMRush

Posted by Mike Mindel on 07 February 2013

Over the past few days, many Wordtracker subscribers have noticed changes to the Google data in our Keywords Tool. In this post, we'll explain why we've been making those changes, and how they'll improve the reliability and stability of the tool. And why you'll now be seeing more data than before.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending February 7th, 2013)

Posted by Julie McNamee on 06 February 2013

This week's round-up of our favorite SEO-related articles includes a feast of tips for online success by those in the know, ways to unlock Google Analytics' "not provided" keywords and a look at the best Super Bowl newsjackers.

Join Wordtracker as a Front End Web Developer/Designer

Posted by Mike Mindel on 05 February 2013

Wordtracker are looking for a Front End Web Developer/Designer for our London office. Read on for details ...

Good Eggs: Wordtracker's weekly SEO round-up (Week ending January 31st, 2013)

Posted by Julie McNamee on 31 January 2013

This week's round-up of our favorite SEO-related articles features articles on Vine, a first look at Facebook's Graph Search and some cookie law-bashing.

Biggest possible discount secured for SES London 2013

Posted by Justin Deaville on 29 January 2013

It’s less than 3 weeks to go to Europe’s leading digital marketing event, SES London. The show brings together marketing and advertising professionals for a 3-day conference, a 2-day expo, 1 day’s intensive training and a whole host of networking opportunities.

Time is running out to secure your place. You can guarantee your ticket at the lowest discount available with Wordtracker's discount code – SESL13002 – and get up to £400 off the retail price.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending January 24th, 2013)

Posted by Julie McNamee on 24 January 2013

This week's round-up of our favorite SEO-related articles features advice on planning SEO strategies, getting your ecommerce site noticed, how miserable we are when we've been on Facebook, and more ...

Good Eggs: Wordtracker's weekly SEO round-up (Week ending January 17th, 2013)

Posted by Julie McNamee on 17 January 2013

Wordtracker's weekly round-up of SEO-related articles.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending January 9th, 2013)

Posted by Julie McNamee on 09 January 2013

Wordtracker's weekly round-up of SEO-related articles.

The Best of 2012

Posted by Julie McNamee on 31 December 2012

In an effort to push low quality websites down the search engine rankings pages, Google implemented a range of algorithm updates in 2012. We addressed this issue and the problems caused, and much more, in the Wordtracker Academy and blog. Here's a roundup of our best articles of 2012.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending December 17th, 2012)

Posted by Julie McNamee on 19 December 2012

Wordtracker's weekly round-up of SEO-related articles. Content marketing, why bother with guest posting and predictions for 2013 in this week's.

Join Wordtracker as our Marketing Manager

Posted by Mike Mindel on 19 December 2012

Wordtracker are looking for a Marketing Manager for our London office. Read on for details ...

Join Wordtracker as our Content & Community Manager

Posted by Mike Mindel on 19 December 2012

Wordtracker are looking for a Content and Community Manager for their London office. Do you fit the bill?

Good Eggs: Wordtracker's weekly SEO round-up (Week ending December 19th, 2012)

Posted by Julie McNamee on 12 December 2012

Good Eggs: Wordtracker's weekly SEO round-up (Week ending December 12th, 2012)

Posted by Julie McNamee on 06 December 2012

Why we now only report on Exact Match Google volumes

Posted by Owen Powis on 29 November 2012

Google are no longer providing Phrase and Broad Match data to external tools. This means we’ve had to remove it from ours. We think, however, that this a blessing in disguise. Here’s why.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending November 29th, 2012)

Posted by Julie McNamee on 29 November 2012

Our weekly round-up of the best SEO-related articles.

Save time with the Quick Keyword Research tool

Posted by Mal Darwen on 22 November 2012

After looking through feedback from people using our tools and working through what we could improve upon, the Quick Research Tool is now quicker, cleaner and easier to work with. Keyword lists load more quickly, filters work at lightning speed, and you can switch between data sources faster than before. You'll be able to spend less time on keyword research, and more time marketing your site.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending November 23rd, 2012)

Posted by Julie McNamee on 22 November 2012

Our weekly round-up of the best SEO-related articles.

Why social media hasn't killed off email marketing

Posted by Andrew Tipp on 13 November 2012

In a world where everyone is talking about social media marketing, email now seems old-fashioned and un-sexy. But don’t write it off. Email can still drive the sales your business needs, as Andy Tipp, email marketer, explains.

Good Eggs: Wordtracker's weekly SEO round-up (Week ending November 15th, 2012)

Posted by Wordtracker on 13 November 2012

Here's a round-up of some favorite SEO-related articles that we've read during the past week. They may be old or they may be new: that doesn't matter as long as they're useful.

The Google and Bing Disavow tools

Posted by Owen Powis on 09 November 2012

Google and Bing both now have Disavow tools, providing a powerful way for you to deal with those troublesome backlinks you would rather not have. These could potentially have a huge impact on how you handle your backlink profile. Read on to find out more about what the Disavow Tools are and how to use them.

Are you NaNoWriMo? Your content-writing diet for November

Posted by Andrew Tobert on 07 November 2012

November is a great time of year to make a positive change and get into good writing habits. The reason is NaNoWriMo - and here’s what it’s all about.

30 ways to promote your blog posts [Infographic]

Posted by Julie McNamee on 24 October 2012

You've produced some fantastic content for your blog but how do you get it seen?

This infographic is a useful reminder of the different ways you can be promoting it. Print it off and stick it on the wall above your desk so you'll remember each time you press publish.

The 7 sins of SEO copywriting

Posted by Heather Lloyd-Martin on 04 October 2012

Are you an SEO copywriting "sinner"?

You may think that your writing is so SEO-perfect that the Google angels sing when they spider it. But are you sure that your angelic writing doesn't contain some devilish SEO content mistakes? If you're writing content using outdated or incorrect strategies, you may be committing sins without even realizing it.

Don't put your content (and conversions) at risk. Check out the seven most common SEO copywriting sins.

Introduction to Get Links! Week 6 - Online PR and link building

Posted by Ken McGaffin on 04 October 2012

Introduction to Get Links! Week 5 - Social media and link building

Posted by Ken McGaffin on 26 September 2012

The one thing you need to succeed in link building

Posted by Ken McGaffin on 26 September 2012

What is that one thing that will bring you link building success? Ken McGaffin explains ...

Job Vacancy: Experienced Web Application Developer (Ruby on Rails)

Posted by Justin Deaville on 25 September 2012

Wordtracker is a search marketing company that specialises in helping people get more traffic to their websites.

We're a well-known company, with a strong brand and a worldwide client-base. We are a self-sustaining business which has been running successfully for over 10 years - without a need for VC funding.

We have an opportunity for a Web Application developer to join on a permanent basis. You will be looking for an opportunity to use your programming, systems engineering, testing and user interface design experience to develop world beating Ruby on Rails web applications in an agile environment.

Mid-level Linux Sysadmin wanted

Posted by Justin Deaville on 20 September 2012

Wordtracker is looking for a Linux SysAdmin to join on a permanent basis.

SEO Copywriting - the truth about keywords.

Posted by Karon Thackston on 18 September 2012

SEO copywriting is full of myths and half-truths. Yes, you should do this, no you shouldn’t do that. But what does Google really think? Karon Thackston’s interviewed Matt Cutts, head of Google’s webspam team to find out:

Introduction to Get Links! Week 2 - Link Prospecting

Posted by Ken McGaffin on 13 September 2012

Ken McGaffin explains what you'll be learning during Week 2 of the Get Links! video training course.

SEO the Game [Infographic]

Posted by Wordtracker on 13 September 2012

Do you recognize yourself in any of these cards? SEO the Game by Subtle Network Design & Marketing.

Introduction to Get Links! Week 3 - Create linkable assets that are irresistible

Posted by Ken McGaffin on 05 September 2012

Is Facebook the new newspaper?

Posted by Andrew Tobert on 23 August 2012

It’s not a great time to be a Facebook shareholder. Despite warnings from the wisest of minds about what the future holds, many of you went ahead and bought shares. Shares that have since lost half their value. But what’s going on here? Can Facebook make good and turn itself around? Or, like newspapers, is it the product of a bygone age?

The next Penguin update is on its way, and it's going to be big

Posted by Owen Powis on 17 August 2012

Penguin was big. Impacting a lot of SEOs and Webmasters. According to Matt Cutts, the head of the Web Spam team at Google, there is an update on the horizon which will have an even bigger impact.

What do the Olympics teach us about life, business, everything?

Posted by Andrew Tobert on 15 August 2012

London, as we speak, is suffering a collective hangover. From courting the bright lights of the world’s media, and having one massive (and expensive) party, we’re now back to work. The athletes are leaving and the TV schedules return to their normal mush. But the Olympics taught us much; about winning, losing, and business.

We need to talk about Google - the trouble with ranking signals

Posted by Owen Powis on 09 August 2012

Recent algorithm updates show a flurry of activity over at the Googleplex with some serious repercussions in the search results. Webmasters are now complaining that the results are worse than ever. Things don’t seem to be going smoothly for the golden child of the internet era, so what’s going wrong?

SearchLove is back - and we have discounted tickets!

Posted by Andrew Tobert on 09 August 2012

SearchLove is a series of conferences held in London, UK and Boston, MA, designed to help you get the most from your search marketing. In fact, the whole premise of the conferences is that you leave with actionable insights - improvements you can make to your site, straight away. And with a satisfaction rate of 87%, you can be reassured that they do what they say they do.

Update: Progress on the Link Builder upgrade

Posted by Owen Powis on 26 July 2012

We've made some great progress on the Link Builder tool already. However, there's a lot left to do, so to find out what the next round of changes are going to involve then read on ...

Have you seen Strategizer?

Posted by Andrew Tobert on 11 July 2012

We’re big fans of our tools. Each and every one represents days and days of toil and craft to get things just right. Lovingly hand-coded in our offices in London, our tools are as artisan as a baguette in a Parisian boulangerie or a handbag from a Milan boutique. And because we’re so proud of them, we like to sing their praises. Take Strategizer It tells you what you need to do to make money quickly. It’s simple and effective and just awesome. And I want to tell you why.

The Link Builder upgrade: What would you like to see?

Posted by Owen Powis on 03 July 2012

Those customers with a Keywords tool subscription will know that it has been dramatically upgraded over the past six months. Link Builder is also set to be upgraded and we’re planning some pretty big stuff, so read on to find out what’s happening and how to get involved.

Wordtracker needs you!

Posted by Andrew Tobert on 28 June 2012

Wordtracker is all about making understanding (and doing) SEO as easy as possible. It’s why we build our tools and it’s why we created our Academy But talking about SEO as an abstract concept can make it difficult for beginners to grasp, so where possible we use real world examples.

Apple and Google: Fighting to the death?

Posted by Andrew Tobert on 27 June 2012

On 12th June 2012, Apple, like they do every year, upgraded their products. And just like every year, millions will rush to Apple stores to get their hands on the latest kit. And thousands of Foxconn workers will be coming to the end of a 90-hour week, glowing in the satisfaction of another job well done. But what was really going on? Was this just another product launch or something else? Something altogether more sinister?

Wordtracker at IonSearch 2012

Posted by Mal Darwen on 19 June 2012

A few weeks ago, I had the pleasure of speaking at IonSearch, a very friendly search marketing conference in its first year, held in Leeds.

What a hungry 9 year old can teach you about your business

Posted by Andrew Tobert on 15 June 2012

Martha Payne is a nine-year-old girl from Lochgilphead, a tiny village on the West coast of Scotland. Every day she goes to school with a camera and takes a photo of her school lunch. When she gets home, she writes about it on her blog, Never Seconds, and 2.2 million people sit down to read it. Martha is a web entrepreneur. Here’s her story, and what she can teach you.

Yahoo Axis (of evil?)

Posted by Andrew Tobert on 12 June 2012

At the end of May, former-relevant company Yahoo launched their “browser”, called Axis. But what’s it all about? And will that axis pun in the title be the last I can shoehorn into this article?

Servers available

Posted by Justin Deaville on 08 June 2012

Wordtracker has always been a consumer of open source projects. We have contributed back whenever the opportunity presented itself. We have some servers that we're no longer using and we'd like to donate them to a suitable project.

Why Google+ is the only thing that matters

Posted by Andrew Tobert on 29 May 2012

Few things have united the online marketing community more than Google+. Everyone hates it. Widely regarded as unnecessary, Google users spent about 3 minutes per month on the website, versus about 8 hours on Facebook In a socially-saturated world, Google+ just isn’t adding up. But if we’re comparing Google+ to Facebook (and other social networks), maybe we’re being premature. Maybe Google+ is the only one that matters?

SMX London 2012 Round-up

Posted by Andrew Tobert on 23 May 2012

SMX has become one of the largest search marketing conferences in the world, with session across Europe, North America and Australia. Last week, on the April 15th and 16th it came to London and, being Londoners ourselves, we doffed our caps, boarded a big red bus, and off we went. ‘We’ in this case being Julie McNamee, Mal Darwen and me

Here's what our customers say about Link Builder

Posted by Ken McGaffin on 17 May 2012

We're lucky to get some really positive feedback from our customers on all our tools and we thought we'd share some testimonials on the Link Builder tool with you.

Go further with Google

Posted by Andrew Tobert on 17 May 2012

Do you love data as much as Google do? Probably not, so that's why they've created an awesome tool that helps you get real insights from all their data, without poring over thousands of spreadsheets.

Why Facebook won't survive the decade

Posted by Andrew Tobert on 17 May 2012

I know, I get it. To talk about Facebook, worth an estimated $100 billion with 900 million users, like its some sort of on-the-rocks basket case might seem like nonsense. Laughable even, but hear me out. Here's why Facebook won't survive the decade.

Firefox: Improving privacy and eating analytics data for breakfast

Posted by Mal Darwen on 10 May 2012

Search query data from Google Analytics has been invaluable for SEOs for years. When Google introduced hidden search queries in October 2011, there was uproar. Since then, there have been a couple of developments. Which you're probably not going to like.

Google Penguin - what it was, what it wasn’t, and what you need to do now

Posted by Andrew Tobert on 08 May 2012

With so many changes in Google's rankings recently, keeping track of what Google's been doing can be tough, so here's an update to help. With details of what's happened and what you can do about it, you'll (hopefully) get a clearer picture of what Google's been up to.

Would you like a free audit of your site's SEO?

Posted by Justin Deaville on 03 May 2012

Attracting site visits from the search engines can be pretty tough work.

It's crucial that the main pages on your site are well optimized. You should be checking regularly for SEO errors or problems that might prevent Google from listing you in its results. It's only once you've identified the pages that require most work, that you can start improving them.

That's why we've created a site audit tool for Wordtracker's Keywords tool subscribers.

The attack of Google Penguin - why you shouldn't over-SEO your site

Posted by Andrew Tobert on 02 May 2012

Have your rankings been affected recently? It could be the Attack of Google Penguin. Here's a quick run-down of what happened, why, and what you can do about it.

FAQs for Wordtracker’s new Keywords tool

Posted by Wordtracker on 18 April 2012

A few questions have come up while we’ve been testing the new Keywords tool …

Wordtracker at ionsearch

Posted by Mal Darwen on 04 April 2012

Ionsearch is a new conference being launched by Blueclaw, a Leeds SEOcompany founded by Fergus Clawson in 2005.

The Complete Guide to Attracting Traffic from LinkedIn

Posted by Justin Deaville on 02 April 2012

Wordtracker's new Site Audit tool

Posted by Owen Powis on 02 April 2012

What's new in Wordtracker's Keywords tool

Posted by Mal Darwen on 16 March 2012

We've been working hard at Wordtracker to produce the best toolset we can for anyone doing keyword research - as well as taking the SEO process beyond just the research. We've not finished yet, but we're on the way ...

Wordtracker launches video ebook: How to make amazing videos and sell more online

Posted by Justin Deaville on 16 March 2012

Profit from Keywords videos - update

Posted by Justin Deaville on 04 March 2012

£100 off LinkLove London

Posted by Justin Deaville on 17 February 2012

$150 off LinkLove Boston

Posted by Justin Deaville on 17 February 2012

Job Vacancy: Rails Development Team Leader

Posted by Justin Deaville on 07 February 2012

Join Wordtracker as our Newsletter Editor

Posted by Justin Deaville on 06 February 2012

Wordtracker is looking for a smart online marketer to work in our London office. You'll have a passion for SEO and expertise in creating online content including blog posts, e-books, and videos.

Keywords tool update 3rd February 2012

Posted by Owen Powis on 03 February 2012

We've updated our Competition metrics and included a Live Competition figure that gives you a more accurate competition figure.

We also now have a Ranking tool - track your position for up to 100 keywords for your site and up to three competitors.

We've introduced the Title and Description Wizard to help speed up the integration of your Keyword Research into your workflow. Read the details below...

Wordtracker's new Title and Description wizard

Posted by Owen Powis on 03 February 2012

Having a good page title and description can benefit your rankings and increase the number of visitors to your site. To help you do this, Wordtracker have created the Title and Description Wizard as an easy way for you to create page titles which incorporate your keywords within your keyword research.

Read on to get the most out of your title and descriptions ...

Wordtracker’s new Competition Metrics

Posted by Owen Powis on 01 February 2012

As many users have noticed, the metrics we have in the new Keywords tool differ to those in the old tool. In this post I will be reviewing what those differences are, how the two new competition metrics work and how they differ from our old metric (IAAT).

20% discount for SES London 2012

Posted by Justin Deaville on 31 January 2012

Wordtracker's Keyword Ranking Tool

Posted by Mal Darwen on 31 January 2012

The Great Giveaway

Posted by Justin Deaville on 12 January 2012

Wordtracker's new Keywords tool

Posted by Mal Darwen on 11 January 2012

Google Secure Search and SEO - What is going on?

Posted by Owen Powis on 08 November 2011

Google has announced that it will be encrypting keyword data within the referrer URL from secure search, the upshot of which is you will no longer be able to see all the keywords which drove traffic to your site. Many SEOs have been complaining about the loss of this crucial data. So what is Google Secure Search and why is it so important?

Does free press release distribution help link building?

Posted by Ken McGaffin on 07 November 2011

How to find a good SEO company

Posted by Mal Darwen on 01 November 2011

If you're feeling like it's time to outsource your SEO, how do you find the best person for that job? There are many companies out there - but as we all know, some are better than others. How do we filter the good from the bad?

Wordtracker on YouTube

Posted by Justin Deaville on 27 October 2011

Latest Google Panda update confirmed

Posted by Mark Nunney on 30 September 2011

SearchLove New York - $200 discount

Posted by Justin Deaville on 26 September 2011

Google AdWords keywords not available

Posted by Mal Darwen on 15 September 2011

Conversion Conference London 2011 (save 43%)

Posted by Mark Nunney on 15 September 2011

Conversion conference London 2011 is dedicated to anyone wanting to maximize their return on investment (ROI) for online marketing campaigns.

Quality links need quality content [video]

Posted by Wordtracker on 07 September 2011

Link Builder reviews

Posted by Justin Deaville on 18 August 2011

Why the ‘magic middle’ is so good for link building

Posted by Ken McGaffin on 20 July 2011

We're looking for an SEO Consultant (product manager)

Posted by Justin Deaville on 27 June 2011

Significant upgrade to Link Builder

Posted by Ken McGaffin on 22 June 2011

20% discount at SES San Francisco

Posted by Justin Deaville on 20 June 2011

A bit of Wordtracker housekeeping

Posted by Mal Darwen on 14 June 2011

Three key steps to SEO success

Posted by Justin Deaville on 08 June 2011

How one Wordtracker customer used keywords to reduce PPC costs by 66%

Posted by Justin Deaville on 07 June 2011

Designer/Front end web developer role at Wordtracker in London

Posted by Wordtracker on 07 April 2011

Keyword Questions has been developed

Posted by Mal Darwen on 25 March 2011

We're going to SMX London - and we have a discount for you!

Posted by Mal Darwen on 23 March 2011

Junior Sysadmin position in London

Posted by Wordtracker on 16 March 2011

Get more keywords from Wordtracker

Posted by Mal Darwen on 15 March 2011

When things go wrong

Posted by Mal Darwen on 09 February 2011

We had a hard drive failure at our data center yesterday - here's what we did about it.

Why I want to go to SES London 2011

Posted by Wordtracker on 28 January 2011

It's SES London time again (21-25 Feb) and we are fighting over tickets here at Wordtracker. Below is a preview from Max Holloway of one of the biggest UK search marketing events of the year, including some of his top picks.

Strategizer: an SEO’s first look

Posted by Wordtracker on 21 January 2011

Hello there, I’m Max Holloway, this is my first week here at Wordtracker and already I’ve discovered a lot of interesting features about our tools.

Wordtracker's plans for 2011

Posted by Justin Deaville on 21 January 2011

Small business gets link from the New York Times

Posted by Wordtracker on 15 January 2011

Many small businesses I talk to find it hard to believe that large media might be interested in them. They think they're not be doing anything particularly innovative or unusual and therefore can't get the attention of the press. But they'd be wrong.

Entering awards is a great link building tactic

Posted by Wordtracker on 14 January 2011

Entering awards is a great link building tactic - and it's easy to find awards and give yourself a good chance of winning. Rachel Meranus gives some tips on Entrepreneur.com.

What Keywords Bring Traffic to a Keyword Research Tool?

Posted by Wordtracker on 12 January 2011

by Mal Darwen

Link Baiting vs. Guest Blogging - Wiep.net

Posted by Wordtracker on 10 January 2011

By Ken McGaffin

Wiep.net gives some great link building tips in "Guest Blogging Tips: Link Baiting vs. Guest Blogging"

PPC tools: Survey results part 2

Posted by Wordtracker on 07 January 2011

Following on from the first post on our PPC tools survey, here are some more interesting results from one of the main questions, writes Mike Theodoulou:

Improvements to Link Builder – January, 2011

Posted by Wordtracker on 05 January 2011

A change to the way you pay your subscription

Posted by Wordtracker on 29 December 2010

by Justin Deaville

Wordtracker now shows more Google keywords from around the world

Posted by Wordtracker on 26 November 2010

by Mal Darwen

PPC tools: Survey results part 1

Posted by Wordtracker on 24 November 2010

You've helped us with research on the new PPC campaign building tool we'll be building, and here are the results to part one of the survey.

48 tips from London SEO Pro Seminar

Posted by Wordtracker on 05 November 2010

By Steven Shingler, Wordtracker's CTO, and Justin Deaville, Chief commercial officer

I attended Distilled's recent London SEO Pro Seminar with Justin Deaville and we've collected a list of 48 useful SEO and marketing takeaways for you. Enjoy, learn and watch out for the ducks!

Keywords Tool Update October 2010

Posted by Wordtracker on 28 October 2010

We've been doing some work on improving our main Keywords tool. This is an ongoing process, but we like to keep you updated on what we're doing.

Updates to Link Builder

Posted by Wordtracker on 15 October 2010

Over the last few days, we’ve added a number of improvements and new features to the Link Builder tool. This covers:

Rank linking domains more accurately
Describe and manage link campaigns more effectively
Manage prospects within a campaign more effectively
Keep data fresher by increasing the frequency of crawl

Free Keywords tool is still free!

Posted by Wordtracker on 13 October 2010

by Mal Darwen

If you've been using the free keywords tool at http://freekeywords.wordtracker.com or our GTrends tool today, you'll have noticed that you'll need to create an account to continue using the tool.

Yes, it's kind of a drag having to set up an account to use a free tool, and you might be wondering why you now have to do this. Well, here's how you'll benefit ...

Change is For the Better

Posted by Wordtracker on 16 September 2010

By Mal Darwen, Wordtracker Customer Support

The internet has changed dramatically in the last 10 years. The amount of content has grown exponentially, online retail sales are up 5,000% since the year 2000, and SEO has developed from being a 'dark art' into something of a mainstream discipline.

Wordtracker's original Keyword tool was launched in 1999, and since then there have been inevitable changes in not only the way data is presented and interpreted in the subscription tool but also in the free keywords tool at freekeywords.wordtracker.com.

Link building in Spanish, German and French

Posted by Wordtracker on 07 September 2010

Ken McGaffin

A popular feature on the Link Builder tool has now been expanded to help link building in Spanish, French and German.

Join us at SMX Advanced London (17-18 May 2010) with 15% off entry

Posted by Wordtracker on 30 April 2010

SMX London this year is SMX Advanced which means no time will be spent on the basics. So if you want to get straight to the cutting edge of search marketing then book your tickets with a 15% discount here (use code MARKNUNNEY010).

State of Search Engine Marketing Report Says Industry to Grow from $14.6 Billion in 2009 to $16.6 Billion in 2010

Posted by Wordtracker on 30 March 2010

Report Finds Measuring Return on Investment (ROI) Top Challenge Facing Marketers, While Rise of Social Media Marketing Represents Biggest Opportunity This Year

Wordtracker's new tool Strategizer is accepting alpha testers

Posted by Wordtracker on 11 March 2010

Wordtracker's new Strategizer tool can help make make your PPC and SEO more profitable and we thought you might like to test it for free.

Jim Sterne – The Godfather of analytics – at SES London

Posted by Wordtracker on 25 February 2010

Guest blogger: Chris Turberville-Tully, MD of Inspiration Inc, a UK-based digital marketing agency.

I like analytics. 'Love' I will leave to others but ‘like’, yes that’s me. I was starting to wobble though (could I love analytics?), following Tuesday’s keynote speech at Search Engine Strategies (SES) London by Analytics evangelist and rock star, Avinash Kaushik. To coin a phrase from some of my US friends, it was “totally awesome”.

Then came our last day at SES London. We were on our 3rd (4th for those of us who went to OMS on Monday) day of all things search, and the keynote was from Jim Sterne.

Wordtracker changes, March 2010

Posted by Wordtracker on 15 February 2010

As part of Wordtracker’s continued development, the old versions of our keyword tools: the Keyword Universe, Keyword Researcher and Full Search will be removed on the 31st March 2010.

SEO standards, accreditation, qualifications and expectations

Posted by Judith Lewis on 04 February 2010

Guest blogger Judith Lewis.

It has been said that SEO is not a profession. To work in SEO, you do not need to have earned a degree in any particular subject; there is no body from which you can be expelled; and while there are voluntary organizations (mostly dealing with advertising), there isn’t even a voluntary code of practice you can sign up to.

PPC and Google AdWords Training and e-book by Ian Howie

Posted by Wordtracker on 04 February 2010

Find out more about Ian Howie's PPC training course and PPC e-book

15% off entry to Search Engine Strategies 2010 in London and New York

Posted by Wordtracker on 28 January 2010

You can get 15% off entry if you quote this discount code: WDT15

Waffle-free headlines

Posted by Wordtracker on 13 January 2010

Definition of 'waffle':

"informal - talk or writing that uses a lot of words but does not say anything important or interesting" (Macmillan Dictionary)

This won't help you sell to your customers...

Are your Superman Pages trapped in a basement full of kryptonite?

Posted by Wordtracker on 18 December 2009

SEO copy doesn't have to sound like "that"

Posted by Wordtracker on 15 December 2009

Limited time offer: Save $10 on our new blogging guide

Posted by Wordtracker on 08 October 2009

Wordtracker and international blogging expert Chris Garrett have created a brand new blogging guide, "Blogging for Business - 50 Steps to Building Traffic and Sales", and it's available with a $10 discount until 14th October 2009.

Getting Started with the Wordtracker Keywords Tool

Posted by Wordtracker on 01 October 2009

My dreadful habit – forgetting about keyword research

Posted by Wordtracker on 24 June 2009

Sometimes, I really don't want to think about keywords.

Don't get me wrong. Of course, I know keywords are important. It never ceases to amaze me just how much I can find out about what people are looking for, how many different ways I can find to express the same idea, how many great content ideas I can generate or how many niche markets I can discover. The possibilities are as limitless as the English language.

Wordtracker beta tool tutorial video

Posted by Wordtracker on 05 May 2009

Can the number of Adwords help you discover a profitable niche?

Posted by Wordtracker on 15 April 2009

The late Gary Halbert used to ask the following question of his students at his copywriting seminars:

"If you and I both owned a hamburger stand and we were in a contest to see who could sell the most hamburgers, what advantages would you most like to have on your side to help you win?"

Answers from his students included: getting superior meat to make the hamburgers, a superior location, or even having the lowest price.

Once the students had exhausted themselves, Gary would offer them all the advantages they asked for if he could have just one--

"A starving crowd!"

Join the conversation with Wordtracker on Twitter

Posted by Wordtracker on 10 March 2009

Join @wordtracker on Twitter to share ideas, network and hear the latest Wordtracker news.

New Wordtracker keyword tool is coming

Posted by Wordtracker on 20 February 2009

The new Wordtracker tool is on its way and as well as giving you a preview of our thinking, this blog will allow you to have an important say as we debate some difficult questions.

The new tool will allow you to look at keywords through three important metrics - frequency, competitiveness and commerciality. We believe these three metrics give you the most useful picture of the potential of a keyword, and allow you to uncover profitable keyword niches for your PPC and SEO campaigns.

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