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Wordtracker launches free keyword suggestion tool by Mike Mindel on 31 Jan 2007

Hi everyone,

First off. We've just released our free keyword suggestion tool. It's available for free at http://freekeywords.wordtracker.com

Here are your key BENEFITS

• The tool allows 100 results
• It's quick
• It separates out singular and plural terms
• It has adult filtering on by default. So you can show the tool to your grandma
• The keywords are updated twice a week
• Total sample size is 300 million metacrawler queries from the last 90 days
• You can click on a word and dig down into the long tail

You can click on a word and dig down into the long tail

Think about that for a second. Just think how useful it is to dig down into the long tail.

Let me show you a quick example. Here's a screenshot that shows a search for 'music':

You see where it says 'music videos' in the results? Well you can click on that search and then Wordtracker will drill down and find all those searches with 'music videos' in them:

Cool huh? You can keep doing that till you get to the bottom! Anyone who is a fan of Chris Anderson's long tail concept will get a kick out of this. Think how many useful 2, 3 word terms you can now find for your ad campaigns.

Let me just point out one thing. You only get 100 results, case folded, adult filtered with the free tool. If you want 1000 results, misspellings, case distinction, adult filters, unlimited projects you still need the full version.

So why now?

Have a look at this blog post from DM News entitled 'Ode to the Yahoo (nee Overture) inventory tool'.

Here are a couple of comments that really strike me:

Why is it that we never truly appreciate something's value until it is gone? For years the public Yahoo inventory tool was frequently shot down for its inaccuracy. Today, as it is dying a slow death, the industry realizes just how significant the tool was in shaping our industry.

Danny Sullivan of SearchEngineLand.com ... was not without a heartfelt expression of sorrow: "I'll absolutely miss that little bugger."

Also take a look at John Battelle's excellent post on the Database of Intentions. In particular this quote:

The Database of Intentions is simply this: The aggregate results of every search ever entered, every result list ever tendered, and every path taken as a result. It lives in many places, but three or four places in particular hold a massive amount of this data (ie MSN, Google, and Yahoo). This information represents, in aggregate form, a place holder for the intentions of humankind - a massive database of desires, needs, wants, and likes that can be discovered, supoenaed, archived, tracked, and exploited to all sorts of ends. Such a beast has never before existed in the history of culture, but is almost guaranteed to grow exponentially from this day forward. This artifact can tell us extraordinary things about who we are and what we want as a culture. And it has the potential to be abused in equally extraordinary fashion.

So enough is enough. Everyone should have access to a reliable, basic working keyword tool (database of intentions) that they can use for their pitches, proposals and good ole search engine optimization, adword campaigns etc. One that we pledge to support and continually make sure is reliable, fast and useful.

I hope you like it! Feel free to bookmark it, link to it. But please don't scrape it. If you do, I know where you live. And I will come over and eat you. Yes you. You know who you are.

-Mike

• Posted by Mike Mindel on 31 Jan 2007 at 3:55pm
• Filed under: Members News
• 0 Comments

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