Hilary Pullen specializes in creating and managing social media accounts as well as blog editing and content writing. She also writes Craft Blog UK, a website devoted to helping designer-makers improve their blogging and promotional skills.
Writing a blog is a great way of attracting readers, building up brand loyalty and getting much-needed links to your site. But writing content that’s relevant and useful (and actually read) can be tricky and time-consuming. Luckily, our guest blogger, Hilary Pullen, explains how you can make your blog sizzle.